BRANDING + VISUAL IDENTITY
Geotest
The logo was designed as a clear and timeless reflection of the company's specialization and long-standing market presence. The goal was to create a symbol that communicates stability, experience, and professionalism while remaining aligned with contemporary design standards. Founded in 1979, the company required an identity that balances tradition with a modern approach. The final mark draws inspiration from the firm's historical logo, reinterpreting it through the principles of modernist graphic design to create a visual identity that is both familiar and contemporary.
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